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The new website
Did I not write in September that I did not expect that another serie of 10 clocks could be added to the website this year, in spite of the fact that at that moment
5 more clocks were waiting to be photographed. Being addicted to buying is the fate of every dealer and I am unfortunately no exception ! Consequently
12 clocks are now available and I try to avoid to put clocks on display that were sold in the meantime, although a little extra advertising for special pieces will
do no harm. Last September we decided to modernize the website, made a beginning then and we hope that by the end of the year all is set.
´Open days’ and PR
The ´open days’ now held in November instead of December were reasonably successful, but could be better. The number of visitors was promising, many new people, thanks to a different PR. This road will be followed: I am going to stop advertising in TIJDschrift, the Dutch magazine for clock lovers. After two years on the back page in full color no one ever inquired even for a price ! They could have found out how competitive my prices are. I will also change other
PR-activities.
USA
Clockmaker Chris Schouten has installed his workshop at the
customers’ premises and started to work there for a couple of
weeks, to be continued in April 2012. It certainly gives more
security upon delivery of clocks of long duration and it has
already resulted in an important deal. Proof of that will be
on my website in January 2012. We also sold a second
important tableclock to China.
Hans Kreft
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